The demand for payment processing solutions is on the rise. The market size is projected to grow to $116 billion by 2027, up from $49 billion in 2019. The ever-increasing demand for online purchases is one of the major factors driving this growth. So, sooner or later, as a merchant dealing with online purchases, you have to have a payment processing solution.
So, should you go for bank-owned or third-party payment processing solutions?
Payment processing is like a rollercoaster ride for businesses; it is thrilling and terrifying. And just like on a rollercoaster, having the proper safety harness is essential to ensure a smooth and successful ride.
Think of bank-owned payment processing like the classic wooden rollercoaster made for kids. It’s the tried and true option that has been around for years; it’s safe, reliable, and a familiar experience for many. However, just like a wooden rollercoaster, it may offer different types of excitement and thrills than the newer, more technologically advanced options.
On the other hand, third-party payment processors are like sleek, modern rollercoasters with all the bells and whistles. They may be intimidating initially, but once you experience their speed and technology, you’ll never return to the wooden coaster. These payment processors offer customization, security, and integration capabilities that traditional banks just can’t match.
In this blog, we’ll take a closer look at both options, so you can make an informed decision and have the ride of your life with your perfect payment processing solution.
Bank-owned payment processing is a straightforward solution that involves working directly with your bank. This means the bank manages your business’s account information and payments, including the authorization, clearing, and settlement of transactions.
Third-party payment processors are independent providers that offer payment processing solutions to businesses. Third-party processing offers a solution as a service that includes online payment gateways, ACH processing, mobile payments, virtual terminals, POS systems, etc.
These processors provide secure payment acceptance and management services for customers’ transactions. This is especially important as studies from Sift’s global merchant network show an increase in attempted online payment fraud by 69% year-over-year.
The main difference is who manages and controls the payment processing system.
Bank-Owned Payment Processing:
Third-Party Payment Processing:
In both cases, your business can accept and process payments from customers. Still, the level of control, customization, and security varies greatly depending on the type of payment processing solution you choose.
Some benefits of using bank-owned payment processing include the following:
Despite the numerous benefits, there are also some potential drawbacks to third-party payment processing:
Namely, a leading HR software company, is a success story of how to harness the power of payment processing partnerships to drive growth and enhance customer experience.
They struggled with multiple payment providers, which hindered their ability to access payment data during a critical growth period. They discovered BlueSnap, and they got into a partnership.
The decision to partner with BlueSnap provided them with an all-in-one solution for accepting credit cards and ACH from their customers in collections. This resulted in better access to payment data and a scalable solution that can grow with them.
Another success story is when WooCommerce partnered with Stripe to launch WooCommerce Payments, a new financial platform for its merchants.
Using a wide range of Stripe products, WooCommerce integrated payment solutions for in-person payments, local payment methods, recurring payments, and business financing to help its merchants grow.
With fewer than 20 people on its team, WooCommerce launched the platform in 17 countries in just three months, allowing merchants to access new eCommerce opportunities and adapt to evolving customer expectations and habits.
When considering the options for payment processing, it’s essential to weigh the pros and cons of both bank-owned and third-party alternatives.
For example, has your financial institution migrated to ISO20022? Which solutions does your third-party payment processing offer? Are you looking for a payment gateway or processor that supports the latest security protocols and technologies?
By March 2023, SWIFT estimates approximately 90% of high-value payments will have migrated to ISO 20022.
Therefore, understanding your business needs and researching various options will help you make an informed decision.
The type of business, the size of the company, and the industry in which it operates all play a role in determining which option is best for them.
For instance, a third-party processor might be the best choice if your business needs to process payments quickly and securely. But a bank-owned processor might be more suitable if you want to maintain better control over your business data and processes. You should also consider the customer experience. A payment solution that is fast, reliable, and easy to use can positively impact a customer’s experience, leading to increased customer satisfaction and loyalty.
So, why don’t you try iCheckGateway.com? We provide a wide range of payment processing solutions, like hosted payments, IVR payments, ACH processing, credit card processing, email invoicing, virtual terminal, and PCI scope. These solutions are designed to meet the needs of businesses of all sizes.